EveryMatrix has designated seasoned industry leader Bobby Longhurst to assume the position of Chief Commercial Officer (CCO). Longhurst possesses a vast reservoir of expertise, having formerly held the Managing Director role at SportingTech and occupied high-ranking positions within other notable gaming entities such as Pronet Gaming and SBTech.
Enthusiastic about contributing to EveryMatrix’s “expansion phase,” Longhurst takes over from Stian Hornsletten, who transitioned to the role of Chief Executive Officer of Gaming earlier this year. This designation is one of several strategic maneuvers by EveryMatrix, including the recent appointment of Nikolina Gajelic, an experienced lottery specialist, as Head of Lottery.
Longhurst’s remarkable curriculum vitae showcases over 15 years of involvement across diverse industries, including a prosperous period as proprietor and CEO of his own human resources acquisition enterprise. His varied background and demonstrated leadership capabilities make him an invaluable resource for EveryMatrix as they persist in their growth trajectory. Ebbe Groes, Group CEO of EveryMatrix, conveyed his assurance in Longhurst, emphasizing the company’s dedication to securing top-tier talent.
Bobi joins our team with an exceptional track record in the online gaming industry. His knowledge of business expansion, product planning, and strategic foresight will be crucial as we broaden our presence into new regions and technological advancements. We are particularly enthusiastic about investigating prospects in developing sectors and utilizing Bobi’s perspectives to maintain a competitive edge.”
Langherst continued, “I am delighted to be spearheading EveryMatrix’s commercial approach at such a critical juncture. We have several revolutionary initiatives underway, and I am certain that we are strategically positioned for rapid expansion.”