iGB Live! 2022 Edition Hopes to Draw in 4,500 Guests

iGB Live! 2022 Edition Hopes to Draw in 4,500 Guests – Marketing & Affiliate – iGB

Clarion Gaming is preparing for iGB Live! 2022, hoping to replicate the achievement of last year’s gathering in Amsterdam.

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iGB Live! 2022 Edition Hopes to Draw in 4,500 Guests
The iGB group has unveiled a new motto for the 2022 exhibit, “Connect, Converse, Convert,” aiming to emphasize the unique character of the event, which will take place from July 5th to 8th at the RAI Amsterdam Convention Centre.

iGB Live! brings together the B2B and affiliate groups, allowing participants to connect and network with suppliers, and convert these insights into growth opportunities for their businesses.

Attendees will be able to connect with over 4,000 guests (with a target of 4,500) and 250 exhibitors during the event.

“Last year’s iGB Live! set the standard for engagement, with an independent satisfaction survey conducted by exhibition research specialists Explori placing it in the elite top 2% compared to other exhibitions,” said Naomi Barton, Portfolio Director for the iGB brand at Clarion Gaming.

“For 2022, we are integrating iGB Live! and iGB Affiliate Amsterdam (B2B and affiliate) under one main iGB Live! brand, as we want to establish the event as the only global gathering for the entire iGaming ecosystem.”

Barton clarified that this year’s exhibition will provide ample networking possibilities throughout the four-day affair. Participants will be able to connect with over one hundred ventures, while gaming attendees will have the opportunity to network with numerous vendors, such as game creators, aggregators, and platforms.

Barton further stated that the 2022 event intends to capitalize on the success of last year’s event and the iGB Affiliate London held in April 2022. The exhibition, held at the ExCeL London exhibition center, achieved an overall satisfaction rating of 89%, considerably surpassing the industry benchmark of 59% for recurring trade exhibitions.

She remarked, “iGB Live! 2021 was the initial significant gaming exhibition to return following the pandemic, and the energy it generated at the RAI was remarkable.”

“We aim to build upon this positive momentum and the excitement from the highly successful iGB Affiliate London in April to serve the entire gaming environment and establish iGB Live! as one of the premier offline events in the gaming sector.”

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